Penny Blog

Insights on building modern sales teams, ditching outdated software, and letting your reps do what they do best: sell.

Why Most Sales Software Fails Modern Teams
March 13, 2025

Most sales tools are built for managers, not sellers. Here's why your team hates Salesforce and what to do instead.

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How to Set Up a Productive Sales Team in 2024 (Without Salesforce or Pipedrive)
January 12, 2025

A modern approach to sales ops: text-first, AI-powered, and focused on selling—not admin work.

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Why Did We Hire a Sales Director Just to Manage the CRM? (And Why Penny is Different)
May 14, 2025

A true story: we hired a sales director just to keep the pipeline software clean. Why pay more for admin than for the software itself? There's a better way.

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